By the time most customers walk into a company showroom, they’ve already decided whether they want to do business with that company, and that decision is often based on the quality of the company’s website. Building Better Websites
Convincing building contractors and remodelers to try a new product can be tough. They like to stick with what they know and what works. In this article in ProSales Magazine, I wrote about how some building supply dealers convince their customers to try new ideas.
The management at my last job decided they didn’t need an editor for ProSales Magazine, so I’ve been laid off. Pretty disappointing as I really loved that job. Alas, now I’m open for a new adventure.
Here are some links to past issues of the ProSales magazine I edit and write. 2014 2013
Wrote a story in January about a company in Massachusetts that used lean manufacturing techniques to improve its operations. Jackson Lumber
Here’s a link to a short piece I wrote for the January 2014 issue of ProSales magazine. 0114a_PS_YN_Economy